What is Life Coaching?
What is Business Coaching?
Coaching in general is a powerful partnership – a client (individual or business) and a coach – that can empower, shift and change a life and or business. It is about a client like you, what you want and desire, and empowering you to get where you want to be with ease. It is directed towards change, moving forward, advancement, and results. From the organizational stand point, corporate and business coaching can apply to all parts of an organization from performance improvement, effectiveness to team building, retention, change management or adoption or a new technology. Coaching can be called different names like personal coaching, life coaching, business coaching, growth coaching, career, corporate coaching, etc. The coaching principles and tools are the similar. The difference is in the purpose of the coaching relationship – whether a person needs coaching for personal benefits, business, or both.
The International Coaching Federation defines coaching as “Professional coaching is an interactive process that helps individuals and organizations improve their performances and achieve extraordinary results. Professional coaches work with clients in all areas including business, career, finances, health and relationships. As a result of professional coaching, clients set better goals, take more action, make better decisions, and more fully use their natural strengths.”
Whether a client is an individual, business partners or an organization, a life or business coach will work towards the identifying the “self” (who you are), needs, current situation, goals for the future, and steps how to achieve goals and reach results. Whether it is small business start-up, a new professional career, or an advanced entrepreneur or solid business entity, the business coaching has been proven to increase performance levels by at least 20%. Through coaching a client will get support, encouragement, tools, and resources necessary to enable you to move forward and grow business. Coaching is about growth, support, moving forward, change, improvements, and results.
Note: Coaches are not therapists; they are not mental health professionals. Coaching does not deal with mental health, emotional pain or healing.
